Designing
Process of Company Logo
Layout 1
This is my design idea for
the company logo. The name of the company is a Shock Production as we have to
produce a controversial video. In my logo I used zigzag waves that represent
heartbeats. The face of the man also represents a shock expression that is
supposed to be provoked from the video. I am still not sure about the hues of
the logo. So I am going to improve them.
Layout 2
This is the second layout of the company logo. I replaced the face with the film which represents video production. I also changed the hues of the first layout with the black and white hues.
Layout 3
I added an Inner Shadow to the perforations of the film stock. This way, it looks nicer having some effects.
Layout 4
This is the fourth design of the company logo. I slightly changed a perspective view of the logo adding inner shadow to the text and changing the colour of the zig zag line from white to red.




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